There are fewer and fewer economists, even in the western world that put into question that the center of gravity of the world's economy is moving towards Asia, and in particular around China.

Similar things can be said when it comes to the dynamism of the hospitality industry. No city has a greater number of fine hotels opening up than Shanghai or Beijing. They act as magnets for some of the world's finest hotel groups and celebrity chefs.

Having always preached the perfect mariage between our wines and Asian cuisine(s), the consumers are now gradually starting to fully enjoy that ideal combination. The message is now also fuelled by our outstanding local importers that are true ambassadors to our wines.

A rencent visit to China, Hong Kong and Taiwan has opened a few new eyes. Our local importers are sharing our enthusiasm and no longer hesitate to organise Hugel wine events centered on Asian or fusion cuisine such as at the celebrated Whampoa Club on Shanghai's Bund.

See an extensive photo gallery of these fascinating visits by clicking here